Privacy policy

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Privacy policy according to the DSGVO

Name and address of the person in charge

The person responsible within the meaning of the Basic Data Protection Regulation and other national data protection laws of the member states and other data protection regulations is the:

W. CLASSEN GmbH & Co. KG
Werner-von-Siemens-Strasse 18-20
D-56759 Kaisersesch
Tel: +49 2653-980-0
E-Mail: info@classen.de

Management:
Dr. Hans-Jürgen Hannig, Stefanie Quervel, Tobias Hannig, Arne Loebel, Jürgen Resch

Trade rgister:
Amtsgericht Koblenz HRB 4799 USt-Id: DE 123 507 902

Name and address of the data protection officer

The data protection officer of the responsible person is:

Klaus Keukert
S&L ITcompliance GmbH
Florinstraße 18, 56218 Mülheim-Kärlich
E-Mail: datenschutz@classen.de
Website: https://www.sul.de

Introduction

With the following data protection declaration we would like to inform you about the types of personal data (hereinafter also referred to as "data") we process, for what purposes and to what extent. The data protection declaration applies to all processing of personal data carried out by us, both in the context of providing our services and, in particular, on our websites, in mobile applications and within external online presences, such as our social media profiles (hereinafter also referred to collectively as "online offer").

The terms used are not gender-specific.

Applicable legal basis

In the following, we provide the legal basis of the Basic Data Protection Regulation (DSGVO), on the basis of which we process personal data. Please note that in addition to the regulations of the DSGVO, national data protection regulations may apply in your or our country of residence and domicile. Should more specific legal regulations apply in individual cases, we will inform you of these in the data protection declaration.

National data protection regulations in Germany: In addition to the data protection regulations of the Basic Data Protection Regulation, national regulations on data protection apply in Germany. These include in particular the law on protection against misuse of personal data in data processing (Federal Data Protection Act - BDSG). In particular, the BDSG contains special regulations on the right to information, the right to deletion, the right of objection, the processing of special categories of personal data, processing for other purposes and transmission as well as automated decision making in individual cases including profiling. Furthermore, it regulates data processing for the purposes of the employment relationship (§ 26 BDSG), in particular with regard to the establishment, implementation or termination of employment relationships and the consent of employees. Furthermore, state data protection laws of the individual federal states may apply.

Security measures

We take appropriate technical and organizational measures in accordance with legal requirements, taking into account the state of the art, the implementation costs and the nature, scope, circumstances and purposes of the processing, as well as the different probabilities of occurrence and the extent of the threat to the rights and freedoms of natural persons, in order to ensure a level of protection appropriate to the risk.

The measures include in particular the safeguarding of the confidentiality, integrity and availability of data by controlling physical and electronic access to the data as well as access, input, disclosure, safeguarding of availability and separation of the data. Furthermore, we have established procedures to ensure that data subjects' rights are exercised, that data is deleted, and to respond to any threats to the data. Furthermore, we take the protection of personal data into account as early as the development or selection of hardware, software and processes in accordance with the principle of data protection, by designing technology and by using data protection-friendly default settings.

shortening the IP address: If it is possible or not necessary to save the IP address, we shorten or have your IP address shortened. In the case of shortening the IP address, also known as "IP masking", the last octet, i.e. the last two numbers of an IP address, are deleted (the IP address in this context is an identifier individually assigned to an Internet connection by the online access provider). The purpose of shortening the IP address is to prevent or significantly impede the identification of a person based on his or her IP address.

SSL encryption (https): To protect your data transmitted via our online offer, we use SSL encryption. You can recognize such encrypted connections by the prefix https:// in the address line of your browser.

Transmission and disclosure of personal data

In the course of our processing of personal data, it may happen that the data is transferred to or disclosed to other bodies, companies, legally independent organizational units or persons. The recipients of this data may include, for example, payment institutions in the context of payment transactions, service providers commissioned with IT tasks or providers of services and content that are integrated into a website. In such cases, we observe the legal requirements and, in particular, conclude appropriate contracts or agreements with the recipients of your data that serve to protect your data.

Data transfer within the organization: We may transfer or allow access to personal information to other entities within our organization. If this transfer is for administrative purposes, the transfer of the data is based on our legitimate business and commercial interests or takes place if it is necessary to fulfill our contractual obligations or if the consent of the persons concerned or a legal permit is available.

Data processing in third countries

If we process data in a third country (i.e. outside the European Union (EU), the European Economic Area (EEA)) or the processing takes place in the context of the use of third-party services or the disclosure or transfer of data to other persons, bodies or companies, this is only done in accordance with the legal requirements.

Subject to express consent or contractually or legally required transfer, we process or have the data processed only in third countries with a recognized level of data protection, contractual obligation through so-called standard protection clauses of the EU Commission, in the presence of certifications or binding internal data protection regulations (Art. 44 to 49 DSGVO, information page of the EU Commission: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection_de ).

 

Deletion of data

The data processed by us will be deleted in accordance with the legal requirements as soon as their permission to process them is revoked or other permissions cease to apply (e.g. if the purpose for which they were processed ceases to apply or if they are not necessary for the purpose).

Unless the data are deleted because they are required for other and legally permissible purposes, their processing is limited to these purposes. This means that the data is blocked and not processed for other purposes. This applies, for example, to data that must be retained for reasons of commercial or tax law or that must be stored for the assertion, exercise or defense of legal claims or for the protection of the rights of another natural or legal person.

Further information on the deletion of personal data can also be found in the individual data protection notes of this privacy policy.

Amendment and update of the privacy policy

We kindly ask you to inform yourself regularly about the content of our privacy policy. We will adapt the data protection declaration as soon as changes in the data processing carried out by us make this necessary. We will inform you as soon as the changes make it necessary for you to take action to cooperate (e.g. to give your consent) or to receive other individual notification.

If we provide addresses and contact information of companies and organizations in this privacy policy, please note that the addresses may change over time and please check the information before contacting us.

 

Rights of the data subjects

As a data subject, you are entitled to various rights under the DSGVO, which result in particular from Art. 15 to 21 DSGVO:

  • Right of objection: You have the right to object at any time, for reasons arising from your particular situation, to the processing of personal data concerning you that is carried out pursuant to art. 6, paragraph 1, letter e or f of the DPA; this also applies to profiling based on these provisions. If the personal data concerning you are processed for the purpose of direct marketing, you have the right to object at any time to the processing of personal data concerning you for the purpose of such marketing, including profiling, insofar as it is linked to such direct marketing.
  • Right of revocation for consents: You have the right to revoke given consents at any time.
  • Right of access:You have the right to obtain confirmation as to whether or not data in question is being processed and to receive information about this data and other information and a copy of the data in accordance with legal requirements.
  • Right of rectification: In accordance with the law, you have the right to request the completion of the data concerning you or the rectification of incorrect data concerning you.
  • Right to cancellation and limitation of processing: You have the right, in accordance with the law, to request that data concerning you be immediately deleted, or alternatively, in accordance with the law, to request limitation of processing of the data.
  • Right to transfer data: You have the right to receive data concerning you that you have provided us with in a structured, common and machine-readable format, in accordance with the law, or to request its transfer to another responsible party.
  • Complaint to the supervisory authority: You also have the right, in accordance with the statutory provisions, to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, your place of work or the place of the suspected infringement, if you believe that the processing of personal data concerning you is in breach of the DSGVO.

Supervisory authority responsible for us:

The State Commissioner for Data Protection and Freedom of Information of Rhineland-Palatinate:

Prof. Dr. Dieter Kugelmann
Postfach 30 40
55020 Mainz
oder:
Hintere Bleiche 34
55116 Mainz
Telefon: 061 31/208-24 49
Telefax: 061 31/208-24 97
E-Mail: poststelle@datenschutz.rlp.de

Use of cookies

Cookies are text files that contain data from visited websites or domains and are stored by a browser on the user's computer. A cookie is primarily used to store information about a user during or after his visit within an online offer. The stored information can include, for example, the language settings on a website, the login status, a shopping cart or the location where a video was viewed. The term "cookies" also includes other technologies that perform the same functions as cookies (e.g., when user information is stored using pseudonymous online identifiers, also referred to as "user IDs")

The following cookie types and functions are distinguished:

  • Temporary cookies (also: session or session cookies):Temporary cookies are deleted at the latest after a user has left an online offer and closed his browser.
  • Permanente Cookies:Permanent cookies remain stored even after closing the browser. For example, the login status can be saved or preferred content can be displayed directly when the user visits a website again. Likewise, the interests of users used for reach measurement or marketing purposes can be stored in such a cookie.
  • First-Party-Cookies:First-party cookies are set by ourselves.
  • Third-Party-Cookies: Third party cookies are mainly used by advertisers (so-called third parties) to process user information.
  • Necessary (also: essential or absolutely necessary) cookies:Cookies may be absolutely necessary for the operation of a website (e.g. to store logins or other user entries or for security reasons).
  • Statistical, marketing and personalisation cookies: Furthermore, cookies are generally also used in the context of range measurement as well as when the interests of a user or his behaviour (e.g. viewing certain contents, using functions etc.) on individual websites are stored in a user profile. Such profiles are used to show users e.g. content that corresponds to their potential interests. This procedure is also known as "tracking", i.e. following the potential interests of users. If we use cookies or "tracking" technologies, we will inform you separately in our privacy policy or when you give your consent.

Notes on legal bases: The legal basis on which we process your personal data using cookies depends on whether we ask you for your consent. If this is the case and you consent to the use of cookies, the legal basis for processing your data is the declared consent. Otherwise, the data processed with the aid of cookies will be processed on the basis of our legitimate interests (e.g. in the commercial operation of our online service and its improvement) or, if the use of cookies is necessary to fulfil our contractual obligations.

Storage duration: Unless we provide you with explicit information on the storage duration of permanent cookies (e.g. within the framework of a so-called cookie opt-in), please assume that the storage duration can be up to two years.

General information on withdrawal and opposition (opt-out): Depending on whether the processing is based on consent or legal permission, you have the possibility at any time to revoke any consent given or to object to the processing of your data by cookie technologies (collectively referred to as "opt-out"). You can initially declare your objection by means of the settings of your browser, e.g. by deactivating the use of cookies (although this may also restrict the functionality of our online service). An objection to the use of cookies for online marketing purposes can also be declared by means of a variety of services, especially in the case of tracking via the web pages https://optout.aboutads.info and https://www.youronlinechoices.com/ In addition, you can receive further notices of objection in the context of the information on the service providers and cookies used.

Processing of cookie data on the basis of consent: Before we process or allow data to be processed within the framework of the use of cookies, we ask users for their consent, which can be revoked at any time. Before this consent has not been given, cookies are used if necessary, which are absolutely necessary for the operation of our online offer.

Cookie settings/confirmation option:

  • Processed data types:Usage data (e.g. websites visited, interest in content, access times), meta/communication data (e.g. device information, IP addresses).
  • Persons concerned:Users (e.g. website visitors, users of online services).
  • Legal basis:Consent (Art. 6 para. 1 sentence 1 letter a DSGVO), legitimate interests (Art. 6 para. 1 sentence 1 letter f. DSGVO).

Performance of tasks under the statutes or rules of procedure

We process the data of our members, supporters, interested parties, business partners or other persons (collectively "data subjects") if we have a membership or other business relationship with them and if we perform our duties and are recipients of services and benefits. Otherwise, we process the data of Data Subjects on the basis of our legitimate interests, e.g. if it concerns administrative tasks or public relations work.

The data processed here, the nature, scope and purpose of such processing and the need for it, are determined by the underlying membership or contractual relationship, from which the need for any data information also arises (in other respects, we refer to required data).

We delete data that is no longer required for the fulfilment of our statutory and business purposes. This is determined according to the respective tasks and contractual relationships. We retain the data for as long as they may be relevant to the business transaction and with regard to any warranty or liability obligations based on our legitimate interest in their regulation. The necessity of storing the data is regularly reviewed; otherwise the statutory storage obligations apply.

  • Processed data types:Inventory data (e.g. names, addresses), payment data (e.g. bank details, invoices, payment history), contact data (e.g. e-mail, telephone numbers), contract data (e.g. subject of contract, duration, customer category).
  • Persons concerned:Users (e.g. website visitors, users of online services), members, business and contractual partners.
  • Purposes of the processing:Contractual performance and service, contact requests and communication, management and response to requests.
  • Legal basis:Fulfilment of contract and pre-contractual enquiries (Art. 6 para. 1 sentence 1 lit. b. DSGVO), legitimate interests (Art. 6 para. 1 sentence 1 lit. f. DSGVO).

Commercial and business services

We process data of our contractual and business partners, e.g. customers and interested parties (collectively referred to as "contractual partners") within the framework of contractual and comparable legal relationships and associated measures and within the framework of communication with the contractual partners (or pre-contractual), e.g. in order to answer enquiries.

We process these data to fulfil our contractual obligations, to safeguard our rights and for the purposes of the administrative tasks associated with these data as well as for business organisation. Within the framework of the applicable law, we only pass on the data of the contractual partners to third parties to the extent that this is necessary for the aforementioned purposes or to fulfil legal obligations or with the consent of the persons concerned (e.g. to participating telecommunication, transport and other auxiliary services as well as subcontractors, banks, tax and legal advisors, payment service providers or tax authorities). The contractual partners will be informed about other forms of processing, e.g. for marketing purposes, within the scope of this data protection declaration.

We inform our contractual partners which data are required for the above-mentioned purposes before or within the scope of data collection, e.g. in online forms, by special marking (e.g. colours) or symbols (e.g. asterisks or similar), or personally.

We delete the data after the expiry of legal warranty and comparable obligations, i.e., in principle after 4 years, unless the data is stored in a customer account, e.g., as long as it must be kept for legal archiving reasons (e.g., for tax purposes usually 10 years). We will delete data that has been disclosed to us by the contractual partner within the scope of an order in accordance with the specifications of the order, generally after the end of the order.

If we use third-party providers or platforms to provide our services, the terms and conditions and data protection notices of the respective third-party providers or platforms apply in the relationship between users and providers.

  • Processed data types:Inventory data (e.g. names, addresses), payment data (e.g. bank details, invoices, payment history), contact data (e.g. e-mail, telephone numbers), contract data (e.g. subject of contract, duration, customer category).
  • Persons concerned:Interested parties, business and contractual partners.
  • Purposes of the processing:Contractual performance and service, contact requests and communication, office and organisational procedures, administration and response to requests.
  • Legal basis:Fulfilment of contract and pre-contractual enquiries (Art. 6 para. 1 sentence 1 letter b. DSGVO), Legal obligation (Art. 6 para. 1 sentence 1 letter c. DSGVO), Legitimate interests (Art. 6 para. 1 sentence 1 letter f. DSGVO).

Use of online marketplaces for e-commerce

We offer our services on online platforms operated by other service providers. In this context, the data protection notices of the respective platforms apply in addition to our data protection notices. This applies in particular with regard to the methods used on the platforms for measuring reach and for interest-based marketing.

  • Processed data types:Inventory data (e.g. names, addresses), payment data (e.g. bank details, invoices, payment history), contact data (e.g. e-mail, telephone numbers), contract data (e.g. subject matter of contract, duration, customer category), usage data (e.g. websites visited, interest in content, access times), meta/communication data (e.g. device information, IP addresses).
  • Persons concerned:
  • Purposes of the processing:Contractual performance and service.
  • Legal basis:Fulfilment of contract and pre-contractual enquiries (Art. 6 para. 1 sentence 1 lit. b. DSGVO), legitimate interests (Art. 6 para. 1 sentence 1 lit. f. DSGVO).

Payment service provider

Within the framework of contractual and other legal relationships, due to legal obligations or otherwise on the basis of our legitimate interests, we offer the persons concerned efficient and secure payment options and use other payment service providers in addition to banks and credit institutions (collectively "payment service providers").

The data processed by the payment service providers include inventory data, such as name and address, bank data, such as account or credit card numbers, passwords, TANs and checksums, as well as contract, sum and recipient related data. These details are required to carry out the transactions. However, the data entered is only processed by the payment service providers and stored by them. This means that we do not receive any account or credit card-related information, but only information with confirmation or negative information about the payment. Under certain circumstances, the payment service providers may transfer the data to credit agencies. The purpose of this transmission is to check identity and creditworthiness. In this regard, we refer to the general terms and conditions and the data protection information of the payment service providers.

For payment transactions, the terms and conditions and the data protection information of the respective payment service providers apply, which can be accessed within the respective websites or transaction applications. We also refer to these for the purpose of further information and the assertion of rights of revocation, information and other rights of affected persons.

  • Processed data types:Inventory data (e.g. names, addresses), payment data (e.g. bank details, invoices, payment history), contract data (e.g. subject matter of contract, duration, customer category), usage data (e.g. websites visited, interest in content, access times), meta/communication data (e.g. device information, IP addresses).
  • Persons concerned:Customers, interested parties.

Provision of the online offer and web hosting

In order to be able to provide our online offer securely and efficiently, we use the services of one or more web hosting providers from whose servers (or servers managed by them) the online offer can be accessed. For these purposes, we may use infrastructure and platform services, computing capacity, storage space and database services as well as security and technical maintenance services.

The data processed within the framework of the provision of the hosting offer may include all data relating to the users of our online offer, which are generated within the framework of use and communication. This regularly includes the IP address, which is necessary to be able to deliver the contents of online offers to browsers, and all entries made within our online offer or from websites.

E-mail dispatch and hostingThe web hosting services used by us also include the sending, receiving and storage of e-mails. For these purposes, the addresses of the recipients and senders as well as other information concerning the sending of e-mails (e.g. the providers involved) and the contents of the respective e-mails are processed. The above-mentioned data may also be processed for SPAM detection purposes. Please note that e-mails on the Internet are generally not sent in encrypted form. As a rule, e-mails are encrypted in transit, but (unless a so-called end-to-end encryption method is used) not on the servers from which they are sent and received. We can therefore accept no responsibility for the transmission path of the e-mails between the sender and the receipt on our server.

Collection of access data and log files: We ourselves (or our web hosting provider) collect data on every access to the server (so-called server log files). The server log files may include the address and name of the web pages and files called up, the date and time of the call-up, the amount of data transferred, notification of successful call-up, browser type and version, the user's operating system, referrer URL (the previously visited page) and, as a rule, IP addresses and the requesting provider.

The server log files can be used on the one hand for security purposes, e.g. to avoid overloading the servers (especially in the case of abusive attacks, so-called DDoS attacks) and on the other hand to ensure the capacity utilisation of the servers and their stability.

  • Processed data types:Content data (e.g. text entries, photographs, videos), usage data (e.g. websites visited, interest in content, access times), meta/communication data (e.g. device information, IP addresses)
  • Persons concerned:Users (e.g. website visitors, users of online services).
  • Legal basis:Justified interests (Art. 6 para. 1 sentence 1 lit. f. DSGVO).

Registration, login and user account

Users can create a user account. Within the scope of registration, users are provided with the required mandatory data and processed for the purpose of providing the user account on the basis of contractual obligation fulfilment. The processed data includes in particular the login information (name, password and an e-mail address). The data entered during registration is used for the purpose of using the user account and its purpose.

Users can be informed by e-mail about processes relevant to their user account, such as technical changes. If users have cancelled their user account, their data with regard to the user account will be deleted, subject to a legal obligation to keep records. It is the responsibility of the users to save their data before the end of the contract if they have terminated their user account. We are entitled to irretrievably delete all user data stored during the term of the contract.

When using our registration and login functions and the user account, we store the IP address and the time of the respective user action. The storage is based on our legitimate interests and those of the users in protection against misuse and other unauthorised use. As a matter of principle, this data is not passed on to third parties, unless it is necessary to pursue our claims or there is a legal obligation to do so.

  • Processed data types:Inventory data (e.g. names, addresses), contact data (e.g. e-mail, telephone numbers), content data (e.g. text entries, photographs, videos), meta/communication data (e.g. device information, IP addresses)
  • Persons concerned:Users (e.g. website visitors, users of online services).
  • Purposes of the processing:Contractual performance and service, security measures, management and response to requests.
  • Legal basis:Consent (Art. 6 para. 1 sentence 1 lit. a DSGVO), Contract performance and pre-contractual enquiries (Art. 6 para. 1 sentence 1 lit. b. DSGVO), Legitimate interests (Art. 6 para. 1 sentence 1 lit. f. DSGVO).

Blogs and publication media

We use blogs or comparable means of online communication and publication (hereinafter "publication medium"). Readers' data are processed for the purposes of the publication medium only to the extent necessary for its presentation and communication between authors and readers or for security reasons. In addition, we refer to the information on the processing of visitors to our publication medium in the context of this data protection notice.

  • Processed data types:Inventory data (e.g. names, addresses), contact data (e.g. e-mail, telephone numbers), content data (e.g. text entries, photographs, videos), usage data (e.g. websites visited, interest in content, access times), meta/communication data (e.g. device information, IP addresses)
  • Persons concerned:Users (e.g. website visitors, users of online services).
  • Purposes of the processing:Contractual performance and service, feedback (e.g. collecting feedback via online form).
  • Legal basis:Fulfilment of contract and pre-contractual enquiries (Art. 6 para. 1 sentence 1 lit. b. DSGVO), legitimate interests (Art. 6 para. 1 sentence 1 lit. f. DSGVO).

Used services and service providers:

Contact

When contacting us (e.g. by contact form, e-mail, telephone or via social media), the data of the inquiring persons will be processed to the extent that this is necessary to answer the contact enquiries and any requested measures.

The answering of contact enquiries within the framework of contractual or pre-contractual relations is made in order to fulfil our contractual obligations or to answer (pre)contractual enquiries and otherwise on the basis of the legitimate interest in answering the enquiries.

  • Processed data types:Inventory data (e.g. names, addresses), contact data (e.g. e-mail, telephone numbers), content data (e.g. text entries, photographs, videos), usage data (e.g. websites visited, interest in content, access times), meta/communication data (e.g. device information, IP addresses)
  • Persons concerned:
  • Purposes of the processing:Contact requests and communication.
  • Legal basis:Fulfilment of contract and pre-contractual enquiries (Art. 6 para. 1 sentence 1 lit. b. DSGVO), legitimate interests (Art. 6 para. 1 sentence 1 lit. f. DSGVO).

Web analysis, monitoring and optimisation

Web analysis (also known as "reach measurement") is used to evaluate the streams of visitors to our online offering and may include behaviour, interests or demographic information about visitors, such as age or gender, as pseudonymous values. With the help of the range analysis we can, for example, identify at what time our online offer or its functions or contents are most frequently used or invite reuse. We can also understand which areas require optimisation.

In addition to web analysis we can also use test procedures, e.g. to test and optimise different versions of our online offer or its components.

For these purposes, so-called user profiles can be created and stored in a file (so-called "cookie") or similar procedures with the same purpose can be used. This information may include, for example, the content viewed, websites visited and elements used on them, and technical details such as the browser used, the computer system used and information on usage times. If users have consented to the collection of their location data, this data may also be processed, depending on the provider.

The IP addresses of users are also stored. However, we use an IP masking procedure (i.e., pseudonymisation by shortening the IP address) to protect the users. In general, no clear user data (such as e-mail addresses or names) are stored in the context of web analysis, A/B testing and optimisation, but pseudonyms. This means that we as well as the providers of the software used do not know the actual identity of the users, but only the information stored in their profiles for the purposes of the respective procedures.

Notes on legal bases: If we ask the users for their consent to the use of the third party providers, the legal basis for the processing of data is the consent. Otherwise, the users' data will be processed on the basis of our legitimate interests (i.e. interest in efficient, economic and recipient-friendly services). In this context we would also like to draw your attention to the information on the use of cookies in this data protection declaration.

  • Processed data types:Usage data (e.g. websites visited, interest in content, access times), meta/communication data (e.g. device information, IP addresses).
  • Persons concerned:Users (e.g. website visitors, users of online services).
  • Purposes of the processing:Range measurement (e.g. access statistics, recognition of returning visitors), tracking (e.g. interest/behaviour-related profiling, use of cookies), visitor action evaluation, profiling (creation of user profiles).
  • Security measures:IP masking (pseudonymisation of the IP address).
  • Legal basis:Consent (Art. 6 para. 1 sentence 1 letter a DSGVO), legitimate interests (Art. 6 para. 1 sentence 1 letter f. DSGVO).

Used services and service providers:

Onlinemarketing

We process personal data for online marketing purposes, which may include in particular the marketing of advertising space or the display of advertising and other content (collectively referred to as "Content") based on the potential interests of users and the measurement of its effectiveness.

For these purposes, so-called user profiles are created and stored in a file (so-called "cookie") or similar procedures are used, by means of which the user information relevant for the presentation of the aforementioned contents is stored. This information may include, for example, the content viewed, websites visited, online networks used, but also communication partners and technical details such as the browser used, the computer system used and information on usage times. If users have consented to the collection of their location data, this data may also be processed.

The IP addresses of users are also stored. However, we use available IP masking procedures (i.e., pseudonymisation by shortening the IP address) to protect the users. In general, no clear user data (such as e-mail addresses or names) are stored within the framework of the online marketing procedure, but pseudonyms. This means that we as well as the providers of the online marketing procedures do not know the actual identity of the users, but only the information stored in their profiles.

The information in the profiles is usually stored in the cookies or by means of similar procedures. These cookies can later generally also be read out on other websites that use the same online marketing procedure, analysed for the purpose of presenting content and supplemented with further data and stored on the server of the online marketing procedure provider.

As an exception, clear data can be assigned to the profiles. This is the case, for example, if the users are members of a social network whose online marketing methods we use and the network links the users' profiles with the aforementioned data. Please note that users can make additional agreements with the providers, e.g. by giving their consent during registration.

As a matter of principle, we only have access to summarised information about the success of our advertisements. However, in the course of so-called conversion measurements, we can check which of our online marketing procedures have led to a so-called conversion, i.e., for example, to the conclusion of a contract with us. The conversion measurement is used solely to analyse the success of our marketing measures.

Unless otherwise stated, we ask you to assume that cookies used are stored for a period of two years.

Notes on legal bases: If we ask the users for their consent to the use of the third party providers, the legal basis for the processing of data is the consent. Otherwise, the users' data will be processed on the basis of our legitimate interests (i.e. interest in efficient, economic and recipient-friendly services). In this context we would also like to draw your attention to the information on the use of cookies in this data protection declaration.

  • Processed data types:Usage data (e.g. websites visited, interest in content, access times), meta/communication data (e.g. device information, IP addresses).
  • Persons concerned:Users (e.g. website visitors, users of online services).
  • Purposes of the processing:Tracking (e.g. interest/behavioural profiling, use of cookies), remarketing, visitor action evaluation, interest-based and behavioural marketing, profiling (creation of user profiles), reach measurement (e.g. access statistics, recognition of returning visitors).
  • Security measures:IP masking (pseudonymisation of the IP address).
  • Legal basis:Consent (Art. 6 para. 1 sentence 1 letter a DSGVO), legitimate interests (Art. 6 para. 1 sentence 1 letter f. DSGVO).
  • Widerspruchsmöglichkeit (Opt-Out):We refer to the data protection notices of the respective providers and the possibilities of objection (so-called "opt-out") indicated for the providers. If no explicit opt-out option has been specified, it is possible to switch off cookies in the settings of your browser. However, this may restrict the functions of our online offer. We therefore recommend the following additional opt-out options, which are offered in summary form for the respective areas: a) Europe: https://www.youronlinechoices.eu. b) Kanada: https://www.youradchoices.ca/choices. c) USA: https://www.aboutads.info/choices. d) Transnational: https://optout.aboutads.info.

Used services and service providers:

  • Google Ads und Konversionsmessung:Wir nutzen das Onlinemarketingverfahren „Google Ads“, um Anzeigen im Google-Werbe-Netzwerk zu platzieren (z.B., in Suchergebnissen, in Videos, auf Webseiten, etc.), damit sie Nutzern angezeigt werden, die ein mutmaßliches Interesse an den Anzeigen haben. Ferner messen wir die Konversion der Anzeigen. Wir erfahren jedoch nur die anonyme Gesamtanzahl der Nutzer, die auf unsere Anzeige geklickt haben und zu einer mit einem sog „Conversion-Tracking-Tag“ versehenen Seite weitergeleitet wurden. Wir selbst erhalten jedoch keine Informationen, mit denen sich Nutzer identifizieren lassen. Dienstanbieter: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; Website: https://marketingplatform.google.com; Privacy policy: https://policies.google.com/privacy.

Presence in social networks (social media)

We maintain online presences within social networks and process user data in this context in order to communicate with the users active there or to offer information about us.

Please note that user data may be processed outside the European Union. This may entail risks for the users, as it could, for example, make it more difficult to enforce the rights of the users.

Furthermore, user data within social networks is usually processed for market research and advertising purposes. Thus, for example, user profiles can be created on the basis of user behaviour and the resulting interests of the users. The user profiles can in turn be used, for example, to place advertisements within and outside the networks that presumably correspond to the interests of the users. For these purposes, cookies are usually stored on the users' computers, in which the usage behaviour and interests of the users are stored. Furthermore, data may also be stored in the user profiles independently of the devices used by the users (especially if the users are members of the respective platforms and are logged in to these).

For a detailed presentation of the respective forms of processing and the possibilities of objection (opt-out), we refer to the data protection declarations and information provided by the operators of the respective networks.

Also in the case of requests for information and the assertion of data subject rights, we would like to point out that these can most effectively be asserted with the providers. Only the providers have access to the data of the users and can take appropriate measures and provide information directly. Should you nevertheless require assistance, you can contact us.

Facebook: We are jointly responsible with Facebook Ireland Ltd. for the collection (but not further processing) of data from visitors to our Facebook page (the "Fan Page"). This data includes information about the types of content that users view or interact with, or the actions they take (see "Things you and others do and provide" in the Facebook Data Policy: https://www.facebook.com/policy), as well as information about the devices used by users (e.g. IP addresses, operating system, browser type, language settings, cookie data; see "Device Information" in the Facebook Data Policy Statement: https://www.facebook.com/policy). As explained in the Facebook Data Policy under "How we use this information", Facebook also collects and uses information to provide analytics services, called "page insights", to page operators to help them understand how people interact with their pages and with the content associated with them. We have a special agreement with Facebook ("Page Insights Information", https://www.facebook.com/legal/terms/page_controller_addendumwhich regulates in particular which security measures Facebook must observe and in which Facebook has agreed to fulfil the rights of the persons concerned (i.e. users can, for example, send information or requests for deletion directly to Facebook). The rights of users (in particular to information, deletion, objection and complaints to the competent supervisory authority) are not restricted by the agreements with Facebook. Further information can be found in the "Information on Page-Insights" (https://www.facebook.com/legal/terms/information_about_page_insights_data).

  • Processed data types:Inventory data (e.g. names, addresses), contact data (e.g. e-mail, telephone numbers), content data (e.g. text entries, photographs, videos), usage data (e.g. websites visited, interest in content, access times), meta/communication data (e.g. device information, IP addresses)
  • Persons concerned:Users (e.g. website visitors, users of online services).
  • Purposes of the processing:Contact requests and communication, tracking (e.g. interest/behavioural profiling, use of cookies), remarketing, reach measurement (e.g. access statistics, recognition of returning visitors).
  • Legal basis:Justified interests (Art. 6 para. 1 sentence 1 lit. f. DSGVO).

Used services and service providers:

Plugins und eingebettete Funktionen sowie Inhalte

We integrate into our online offer functional and content elements that are obtained from the servers of their respective providers (hereinafter referred to as "third party providers"). These may, for example, be graphics, videos or social media buttons and contributions (hereinafter referred to uniformly as "content").

The integration always presupposes that the third party providers of this content process the IP address of the users, as without the IP address they would not be able to send the content to their browsers. The IP address is therefore necessary for the display of these contents or functions. We make every effort to use only such content whose respective providers use the IP address only to deliver the content. Third party providers may also use so-called pixel tags (invisible graphics, also known as "web beacons") for statistical or marketing purposes. Pixel tags" can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information may also be stored in cookies on the user's device and may contain technical information on the browser and operating system, websites to be referred to, the time of visit and other details on the use of our online offer, as well as being linked to such information from other sources.

Notes on legal bases: If we ask the users for their consent to the use of the third party providers, the legal basis for the processing of data is the consent. Otherwise, the users' data will be processed on the basis of our legitimate interests (i.e. interest in efficient, economic and recipient-friendly services). In this context we would also like to draw your attention to the information on the use of cookies in this data protection declaration.

Facebook plugins and content: Together with Facebook Ireland Ltd. b) delivering commercial and transactional messages (e.g., targeting users via Facebook Messenger); c) improving ad delivery and personalizing features and content (e.g., improving the ability to identify which content or advertising information is believed to be of interest to users). We have concluded a special agreement with Facebook ("Addendum for Responsible Persons", https://www.facebook.com/legal/controller_addendum), which regulates in particular which security measures Facebook must observe (https://www.facebook.com/legal/terms/data_security_terms) and in which Facebook has agreed to fulfil the rights of the persons concerned (i.e. users can, for example, send information or deletion requests directly to Facebook). Note: If Facebook provides us with measurements, analyses and reports (which are aggregated, i.e. do not receive information on individual users and are anonymous to us), then this processing does not take place within the framework of joint responsibility, but on the basis of a contract processing agreement ("Data Processing Conditions ", https://www.facebook.com/legal/terms/dataprocessing) the "Data Security Conditions" (https://www.facebook.com/legal/terms/data_security_terms) and with regard to processing in the USA on the basis of standard contractual clauses ("Facebook-EU Privacy Supplement, https://www.facebook.com/legal/EU_data_transfer_addendum). The rights of users (in particular to information, deletion, objection and complaint to the competent supervisory authority) are not restricted by the agreements with Facebook.

Instagram Plugins and Content: We are jointly and severally responsible with Facebook Ireland Ltd. for the collection or receipt in the course of transmission (but not further processing) of "event data" which is collected by Facebook using features of Instagram (e.g. content embedding features) that are executed, collected or received as part of a transmission on our website for the purposes of: a) displaying content and advertising information that is believed to be in the best interests of users; b) delivering commercial and transactional messages (e.g., targeting users via Facebook Messenger); c) improving ad delivery and personalising features and content (e.g., improving recognition of which content or advertising information is believed to be in the best interests of users). We have concluded a special agreement with Facebook ("Addendum for Responsible Persons", https://www.facebook.com/legal/controller_addendum), which regulates in particular which security measures Facebook must observe (https://www.facebook.com/legal/terms/data_security_terms) and in which Facebook has agreed to fulfil the rights of the persons concerned (i.e. users can, for example, send information or deletion requests directly to Facebook). Note: If Facebook provides us with measurements, analyses and reports (which are aggregated, i.e. do not receive information on individual users and are anonymous to us), then this processing does not take place within the framework of joint responsibility, but on the basis of a contract processing agreement ("Data Processing Conditions ", https://www.facebook.com/legal/terms/dataprocessing) the "Data Security Conditions" (https://www.facebook.com/legal/terms/data_security_terms) and with regard to processing in the USA on the basis of standard contractual clauses ("Facebook-EU Privacy Supplement, https://www.facebook.com/legal/EU_data_transfer_addendum). The rights of users (in particular to information, deletion, objection and complaint to the competent supervisory authority) are not restricted by the agreements with Facebook.

  • Processed data types:Usage data (e.g. websites visited, interest in content, access times), meta/communication data (e.g. device information, IP addresses), event data (Facebook) ("event data" is data that can be transmitted from us to Facebook, e.g. via Facebook pixels (via apps or other means), and relates to persons or their actions; the data includes, for example, information about visits to websites, interactions with content, functions, installations of apps, purchases of products, etc.). event data is processed for the purpose of creating target groups for content and advertising information (custom audiences); event data does not include login data or interaction data, e.g. comments under an embedded post; event data also does not include contact information (i.e. data that (clearly) identifies data subjects, such as names, e-mail addresses and telephone numbers)), location data (data indicating the location of an end user's terminal equipment), contact data (e.g. e-mail, telephone numbers), content data (e.g. text input, photographs, videos), inventory data (e.g. names, addresses).
  • Persons concerned:Users (e.g. website visitors, users of online services), communication partners.
  • Purposes of the processing:Provision of our online offer and user-friendliness, contractual benefits and service, contact enquiries and communication, direct marketing (e.g. by e-mail or post), tracking (e.g. interest/behavioural profiling, use of cookies), interest-based and behavioural marketing, profiling (creation of user profiles), security measures, management and response to enquiries.
  • Legal basis:Legitimate interests (Art. 6 para. 1 sentence 1 lit. f. DSGVO), consent (Art. 6 para. 1 sentence 1 lit. a DSGVO), contract performance and pre-contractual enquiries (Art. 6 para. 1 sentence 1 lit. b. DSGVO)

Used services and service providers:

Planning, organisation and support tools

We use the services, platforms and software of other providers (hereinafter referred to as "third party providers") for the purposes of organising, managing, planning and providing our services. When selecting the third-party providers and their services, we observe the legal requirements.

In this context, personal data may be processed and stored on the servers of third party providers. This may affect various data which we process in accordance with this data protection declaration. This data may include in particular master data and contact details of users, data on procedures, contracts, other processes and their contents.

If users are referred to the third-party providers or their software or platforms in the course of communication, business or other relations with us, the third-party providers may process usage data and metadata for security, service optimisation or marketing purposes. We therefore ask you to observe the data protection notices of the respective third party providers.

Used services and service providers:

BITE applicant manager: BITE GmbH, Magirus-Deutz-Straße 16, 89077 Ulm, Germany

Notes on legal bases: If we ask the users for their consent to the use of the third party providers, the legal basis for the processing of data is the consent. Furthermore, their use can be a component of our (pre-)contractual services, provided that the use of the third party providers has been agreed in this context. Otherwise, the users' data will be processed on the basis of our legitimate interests (i.e. interest in efficient, economic and recipient-friendly services). In this context we would also like to draw your attention to the information on the use of cookies in this data protection declaration.

  • Processed data types:Inventory data (e.g. names, addresses), contact data (e.g. e-mail, telephone numbers), content data (e.g. text entries, photographs, videos), usage data (e.g. websites visited, interest in content, access times), meta/communication data (e.g. device information, IP addresses)
  • Persons concerned:Communication partners, users (e.g. website visitors, users of online services).
  • Legal basis:Consent (Art. 6 para. 1 sentence 1 lit. a DSGVO), Contract performance and pre-contractual enquiries (Art. 6 para. 1 sentence 1 lit. b. DSGVO), Legitimate interests (Art. 6 para. 1 sentence 1 lit. f. DSGVO).

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Contact

CLASSEN Group
Werner-von-Siemens-Str. 18-20
56759 Kaisersesch

Tel: +49 2653 9800
Fax: +49 2653 9804470
E-Mail: info@classen.de

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