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Broad alliance launched for PVC alternatives

"PVC is not a material of the future and PVC production and use should be stopped yesterday rather than today". With this clear finding, Cradle-To-Cradle pioneer Prof. Dr. Michael Braungart introduces his interim report on the cooperation between BRAUNGART EPEA - Internationale Umweltforschung GmbH and the CLASSEN Group. Against the backdrop of the approaching PVC ban under the Green Deal and the REACH Regulation of the European Union, the focus is shifting to materials, products and processes that are suitable for the circular economy and are neither harmful to humans nor the environment.

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